Sue Kong joined NHS Elect in April 2005 as a director, leading on the marketing of NHS services and assisting the Department of Health with the gastroenterology 18 weeks commissioning pathways. Prior to joining NHS Elect, Sue was Executive Director for Strategy and Planning at North West London Strategic Health Authority and has operational and planning experience in acute hospitals in London and
the East Midlands.
Sue has an MBA (distinction) specialising in marketing and is a CIM Chartered Marketer. She has chaired the Health Service Journal NHS marketing conferences and has published in the Journal of Management and Marketing in Healthcare, regularly sharing good examples of healthcare marketing and patient experience from around the world. Sue is a member of the editorial board for the Journal of
Patient Experience (SAGE). She loves learning from different sectors and has presented as a Business Insight Leader for Warwick Business School, the Institute of
Directors, National Housing Federation & 2020 Arab Health Congress.